FTC report on cross-device tracking

The Federal Trade Commission has released Cross-Device Tracking: An FTC Staff Report that describes the technology used to track consumers across multiple Internet-connected devices, the benefits and challenges associated with it, and industry efforts to address those challenges. The report concludes by making recommendations to industry about how to apply traditional principles like transparency, choice, and security to this relatively new practice.

The report is linked above. and the press release is here.

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