College applications and social networks

One might have expected this, but here’s a study to back it up: a college applicant’s social network use can play a significant role in admissions. According to a study by Kaplan (as reported in this New York Times article from November), almost a third of 381 college admission officers surveyed said they “visited an applicant’s Facebook or other personal social media page to learn more about them.” And 3 in 10 said they had “discovered information online that had negatively affected an applicant’s prospects.”

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